User:Ssstephen/Reading/tangibletools
I follow an intuition that misunderstandings of what graphic design is come from the ways it is practices, on computers, with computers and for a computer based existence
What does misunderstanding mean in this context? I guess im interested in these other versions of what graphic design means and where they come from.
efficiency and efficacy... efficiency being an avoidance of waste, efficacy being the ability to produce a desired effect
It's kind of embarrassing if Colm sees this but yeah I'm reading things you wrote because they're super interesting and I want to do a good interview.
conclusion
Confusion, frustration
Its like all this design was made on the same grid
What's wrong with that? What's wrong with templates?
Cynical belief: as well as similar influences and environments, designers make similar work because they use the same tools.
Graphic design that is a regularised transaction.
Confused, disenchanted. "Re-identification as craftspeople".
What it means to practice with abstracting / abstracted tools and understanding the politics that surround these tools.
The conclusion seems to focus on lack of awareness of tools in two directions; the influence they have on what is created (described as negative or boring, causes him frustration), and the politics they are engaged in. The first point seems to invoke a stronger emotional response from Colm, using the same old tools is boring and he is confused by others who don't question this. He is expressing some disenchantment with what is created by graphic designers collectively, and suggests new tools as a way to re-enchant.
I mean I also went back to college because I was bored and disenchanted. I wonder sometimes how much that is the driving force, while other factors sometimes feel more important like the politics of software and intellectual property. I think it's great that he's talking about this too it's a personal element of the politics that people sometimes aren't comfortable talking about. There is something very unfulfilling about being a commercial artist and making the same shit every day. I think there are other factors causing this as well as tools: the companies the work is made for, the aims of the design, the roles of design in marketing and advertising, design as commodification, the need for commercial design to be reliable, marketable, profitable.
The need for digital literacy extends beyond professional practitioner
He also makes a point about education which is interesting in relation to new dark age.
Colmophon
osp.kitchen/tools/ospkit
usemodify.com/fonts
artlibre.org/licence