User:Lucian wester /Factory Reset

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Michel Gondry

You’ll like this film because you’re in it: the be kind rewind protocol.

Gondry starts with telling us about his utopian idea of communities making their own movies. And what he in the end creates is his utopian idea. Gondry states that he needed to make all the rules and sets in order to leave and create more space for the actual creative filmmaking. The participants otherwise didn’t know what to do or how to start. Through his protocol a group would collectively make a film whereas in Hollywood al the decisions are made by the director, Gondry explains (although I think that a producer has also al lot of influence, why otherwise al the director cuts on DVDs?). But isn’t Gondry, on a Meta level, not the director of all the movies created within the gallery space? Through his protocol there is not much space for experiment or different forms of filmmaking other than the by Gondry dictated Hollywood’s way. The whole project eventually has not so much to do with creativity but rather more with giving a work process for a community to make a film. It is the community who needs the rules not the creativity.


Propp, Morphology of the Folktale

The text shows us by examining 100 folktales that there is a strict structure that makes up these stories. In the preface the author suggest that the fact that this is possible that maybe the same or similar structures can be applied to other forms of story telling or the code can be used to generate new folktales. But what I think is more interesting to turn it around and think about the structure or code. Because doesn’t a code always implies a certain narrative? For example a code/structure within a factory that describes the process of making products is a narrative. At the beginning of the factory line you start with raw material and at the end of the line you end up with a finished product, a linear story. The question that remains is: if there are codes that don’t create narratives? And if there are narratives that are not build from codes?


Richard Florida

The Rise of the Creative Class Richard describes in essence a new class that makes up fore a large part of economic and capital value: the Creative Class. There are some interesting paradoxes surrounding the Creative Class most of all the fact that Richard successfully characterises them, while one of their main characters is is that they want to be individual and independent. The Creative Class needs other Classes to rebel against, it’s one of its main characters. Richard says that there is only growth through getting the Creative Class into your city, but what is there to say fore the old people. Within the upcoming years there is going to be a lot old people with money. Besides it’s not easy to create tolerance and diversity within a city.


Chuck Kleinhans Creative Industries Chuck describes how and why Richard Florida idea about the creative class/industry was a bit to optimistic, for example the increase of precarious work and the speedup. He says about capitalism that it is all ‘about expanding and maximizing capital itself.’ He also describes that all workers want to get a better job if they can to earn more money except fore artist, they will take low paid jobs because they find satisfaction in their artistic work. I do think that this also count fore a lot more people than artist; if people enjoy work their work and they like their colleagues they wont take a job that is less pleasant but its better paid. Real capitalisms does not exist. If we lived in such a system there would not be things like for example free marriage (from a capitalists view point: a largely capital alliance between two people) but forced marriages to expand and maximize capital like in the old days. And of course there are many more examples but what’s more interesting to see is that capitalism maybe the dominating structure it isn’t the only thing.

A few days ago I saw in a TV programme that more and more manufacturing companies don’t start factories any more in China but prefer their homeland because it becoming cheaper. This is dew to the fact that people in China getting better paid but the quality of the products isn’t getting any better. This programme was mostly about small companies but also bigger multinationals are making steps to relocate their factories back to their homelands. If the wealth around the world is more equally spread there will be no need to build a factory on the other side of the world.