Networked Media Sampler/Based on a true story/even better than the best group

From XPUB & Lens-Based wiki

The Nike Experiment : How the Shoe Giant Unleashed the Power of Personal Metrics

Nike's original monitor from the 1980s

Source: http://www.wired.com/medtech/health/magazine/17-07/lbnp_nike?currentPage=1


interesting expressions:

  • quantitative mindset,
  • living by numbers
  • observer effect
  • researcher and subject at the same time
  • you are the data

Nike.jpg


Fitter.jpg