Networked Media Sampler/Based on a true story/even better than the best group: Difference between revisions

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* researcher and subject at the same time
* researcher and subject at the same time
* you are the data
* you are the data
[[File:nike.jpg]]

Revision as of 16:56, 14 November 2011

The Nike Experiment : How the Shoe Giant Unleashed the Power of Personal Metrics

Nike's original monitor from the 1980s

Source: http://www.wired.com/medtech/health/magazine/17-07/lbnp_nike?currentPage=1


interesting expressions:

  • quantitative mindset,
  • living by numbers
  • observer effect
  • researcher and subject at the same time
  • you are the data

Nike.jpg