User:Pedro Sá Couto/Reading, Writing & Research Methodologies
Entreprecariat reader synopses and abstracts
Subjectivity in the "Gig Economy": From the entreprecariat to base union militancy by Jamie Woodcock
Abstract: This article addresses the issue of the rise of the “gig-economy“ where temporary positions are endorsed instead of long-term work contracted jobs and also the relationship between this phenomenon and the digital mediated entrepreneurialism. It establishes the relationships among the development of the “gig-economy“, the digital context that this one lies in and the effect that both have on the rise of the Entreprecariat. Self-employed/independent workers are attracted for a job where they find a precarious sense of flexibility and are stuck to a platform that is in need of real demands made online. The deprivation of rights imposed to self-employed riders was used as a tool in the food-delivery sector. Workers that found themselves in this contractless situation claimed their right to organize strikes without the need to follow trade union rules.
Subjectivity in the "Gig Economy": From the entreprecariat to base union militancy
- Author: Jamie Woodcock
- Publisher and date: Pervasive Labour Union Zine #11 - The Entreprecariat, September 10th, 2017
Synopsis
Subjectivity in the “Gig Economy: From the entreprecariat to base union militancy” is an article by Jamie Woodcock published in the Issue #11 of the Pervasive Labour Union Zine from September 2017. The article addresses the issue of the rise of the “gig-economy“ where temporary positions are endorsed instead of long-term work contracted jobs and also the relationship between this phenomenon and the digital mediated entrepreneurialism. The author starts the article establishing the relationships among the development of the “gig-economy“, the digital context that this one lies in and the effect that both have on the rise of the Entreprecariat. In this precarious economy what is portrayed is that in the foundation of this contractless job positions there are employment places that provide a lot of freedom to those who are applying.
Companies created some sort of propaganda about this free space for someone with limited availability, but with the fast rise of what the author calls the “platform capitalism“ where companies outsource their work through online systems, the reality is that people are in reality in a precarious flexibility. Self-employed/independent workers are stuck to a platform that is in need of real demands made online, no minimum wages or sick pays are assured and you have to invest in your working equipment. It is interesting how this deprivation of rights was used by employers has a tool in the food-delivery sector. Workers that find themselves in this contractless situation and that are used as a company outsource claimed their right to organize strikes without the need to follow trade union rules. This strategy was only possible because, in theory, they are their self-employed. Workers who had no prior knowledge of organizing in mainstream trade unions are now taking action in their own self-union organizations.
Jamie Woodcock finishes his article raising awareness to the increase of this kind of business models and the fact that they are being used across different sectors but also bring up the fact that these self-employed people are reorganizing themselves collectively as a counter-power to work in the so-called “gig-economy“.
Original text
Contemporary work has been transformed. This can be seen most sharply with the rise of the so-called 'gig economy', which involves workers tying together of different forms of short term and unreliable work in order to make ends meet. Instead of long-term (or even reasonably short-term) work contracts, contemporary employment is becoming more precarious and increasingly mediated in a digital context. These kinds of arrangements are facilitating the rise of the Entreprecariat, which "refers to the reciprocal influence of an entrepreneurialist regime and pervasive precarity." [1] The entrepreneurialist regime is an ideological construction that promises freedom – often pitched as flexibility – achieved through sheer willpower and hard work. It builds upon the idea of 'Homo Economicus' – that people are rational and self-interested agents who will seek to maximise their own utility and profit. It is an attempt to convince workers that their own conditions are not due to the structure of society, but solely down to their own agency. Take, for example, a recent advert from Fiverr – the 'Freelance Services Marketplace for The Lean Entrepreneur' [2] – featured a portrait of a gaunt and tired-looking worker with the following text:
You eat a coffee for lunch.
You follow through on
your follow through. Sleep
deprivation is your drug of
choice. You might be a doer.
You – as the idealised "gig worker" – do not need the support of minimum wage legislation or holiday pay (let alone sick pay!) as you are a 'doer', drawing on your entrepreneurial skills to get ahead, unlike the supposed don’t-er, who are unwilling to take initiative.
The idea of the Entreprecariat has been popularised following the 2008 financial crisis. In the context of what Paul Mason has described as a 'jobless recovery' [3], there has been a rapid rise of 'platform capitalism' [4], in which companies have tried to[…] ment used for the work. The purported flexibility of this kind of work involves the transferral of risk from capital to labour, with very little in return. There is no opportunity for entrepreneurialism, with the work dictated by the demand for food delivery. While the labour process is controlled via immaterial smartphone apps, the work itself is definitely material. The food has to be sourced from ingredients and cooked into meals, and these then have to be transported across the physical environment of the city. This movement is powered through the burning of calories on a bicycle or the burning of petrol on mopeds. It requires long shifts, regardless of the weather and traffic, and risks injury and accidents.
The power of the Entreprecariat subjectivity has not lasted long in the "gig economy". Despite the marketing gimmicks about flexibility and the promise of liberation that would come from being a self-employed independent contractor, the grim realities of this kind of precarious work are increasingly coming to the surface. Instead, a new subjectivity is being formed in the offline spaces of these online platforms. In the case of Deliveroo, workers are assigned meeting points to ensure the fastest delivery[…] rank and file organisations have very different structures to mainstream trade unions, starting from workers’ self-organisation and action.
The success of the new business models in the "gig economy" means that the experiences of this kind of work are becoming increasingly common across different sectors. The model is an attempt to force workers to take on more risk and less pay, often with digital surveillance and control. But there is now an alternative to the Entreprecariat subjectivity of trying harder, working longer, and drinking much more coffee. Rather than individuals competing to get ahead, a new collective subjectivity of the 'doer' is being formed. This is the worker who refuses, who talks to other workers at the meetup point, who starts a WhatsApp group, who writes a leaflet, and who takes the first step to organising that refusal into an antagonism with management [7]. This new subjectivity is being forged through the collective struggle for counter-power at work.
Entreprecariat reader synopses and abstracts
26.09.18 PAD
CALENDAR 26-09-2018 -Event 1
What How Why 26.09.2018
Closed Circuit, 2010,
Rod Dickinson in collaboration with Steve Rushton
3 Channel Video Installation with 2 teleprompters (and initially a Live Performance, 28 August 2010, 8 p.m. at Stara Elektrarna - The Old Power Station - Ljubljana, Slovenia as part of the International festival Mladi levi)
Commisioned and produced by Aksioma Institute for Contemporary Arts
The Milgram Re-enactment, 2002,
Rod Dickinson in collaboration with Graeme Edler and Steve Rushton
Video Installation and installation of the laboratory / performance space comprising of electro shock equipment, tables, shelf, surveillance windows.
Total Dimensions Variable, Laboratory Dimensions: 5.5m x 3.6m x 3m
Commissioned By Vivienne Gaskin