User:Alice/Interviews
Standard questions =
- Where did you first hear about meal replacements
- What is their main benefit for you
- How did you choose this particular brand/what's your opinion on their brand positioning
- How do you think this is better/worse than food
- Would you use it in cooking
- How often do you consume
- Do you make your own/ what's your opinion on diy meal replacements
- What impact has it had on your daily life
- Pros/cons
- How would you describe a person who uses meal replacements?
Interview Laura and Dylan
D: First encountered them after seeing a Vice documentary with friends, they were making their own, he thought that was a bit scary/strange.
L: Was the first in her office at IBM to try it, got a lot of questions/backlash from coworkers, but eventually some gave it a try as well
Both: It's a nutritionally complete option for a meal, with no sacrifice
Best part: It's a predictable meal that requires no planning and very little prep, it's reliable
How would you describe a person who uses meal replacements? Driven by technology, someone who uses the term 'life-design', who turns their own person/body into a brand/product sacrificing elements of yourself in exchange for power
nothing to eat
at home
huel - 1 year for breakfast predictable while at ibm add - isn't no longer a perfect thing changed the way thinking about food
do you feel more empowered/more control over what you eat illustion that you know
what is your opinion on personalized nutrition - connection with genome testing - any concerns about sharing your data