Lacan for Beginners
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Desire
Demand is ultimately a demand for love, and, for this reason, unsatisfiable. If someone asks you if you love them and you say yes, that will not stop them from asking you again and again and again. The impossibility of really proving one's love once and for all is well known. Hence demand is a continuing spiral. But Lacan adds something more. To need and demand, he adds the register of desire. Desire takes up what has been eclipsed at the level of need (the dimension represented by the mythical water) introduces an absolute condition in opposition to the absolutely unconditional nature of demand.