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==Writing is a Technology==
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Writing is a Technology; A Personal Account
=A ghost writer’s job is to fulfil another person’s vanity who, for the life of them, cannot write. Who then is in possession of the story’s soul? =


Apologies in advance –
=Where does the 'spirit' reside in a ghostwritten text?=


I am sorry Steve, I know you gave a structured plan of how to write an essay, but I’m really struggling to comply with it. This is after a few days of staring at my screen and procrastinating in ways that are unimaginable. So I am writing this:
[Steve: great to see this developing. I think you are identifying a number of different types of ghosts (persona, translator &c.): this afternoon we can make a lexicon of ghost in your text and identify what they do and how to investigate them further. The idea of 'the soul of a text' is historically specific. Where did it come from? (Calvino has the answer) What made the ghosts go away? (see also Calvino). Might also be useful to stress writing as technology (see Orality and Literacy).]


Ever since I have had to write formal essays or anything that would be marked by a teacher (or official texts such as application letters) I have put myself in a state of crisis. I don’t have the excuse of being dyslexic, my grammar and spelling seem to be just fine. The problem lies in putting down my ideas in a linear comprehensible way for an external reader. I have used the technology of writing in many ways for my personal life, I would write down my dreams or if I were deeply upset with someone, instead of taking it out on them I would take it out on my pen and paper.  
Unfortunately what you are about to read is not ghost written. What if it had been written by someone else, a ghost? He who would listen to me, as the author, then write down my thoughts in a structured and comprehensible way. His job would be to keep my voice and my story, and have a nicely edited text ready to be read by the public. However, his skilled use of the language, and his choice of words might influence and read other interpretations to my actual story. Or we might end up sharing the story, desired or not. What if my ghost writer were a machine? If technology were advanced enough to give the creative literary skills of a human and have the consciousness to understand the storyteller? This would turn the machine into a sort of slave, he wouldn’t express his opinion, he would do what he is told.
My thoughts tend to be all over the place, this is why I am imagining a machine that would listen to me. Of course I am aware that I am not the only one to struggle, many people especially in the arts struggle, either because we lose the practice or because we don’t consider ourselves skilled. Here is my attempt to come up with ideal solution, a ghost writing machine, far from being realised today. I would like to break it down to the consequences it would have and the problems/solutions it would encounter if it were actually to exist.


I have done pretty much everything to avoid academic writing; in school I wrote badly, got my low grades, which were still passes. To compensate, I enhanced my mathematical, artistic and French skills. When I went to study in France for my bachelor in an art and design school, I always used the excuse of being a foreigner and not being able to write when I was given assignments. However, I could speak fluently, so in a way I would fool myself and people around me. Until one day I had to write my thesis...
===writing===
I cried for two weeks. Really. I asked everyone around me for help, my friends, family, teachers, and they all did. But they couldn’t write it for me. So, the day before the deadline, I suddenly got that last minute adrenalin and started writing, in very basic French, just putting headings and throwing in my ideas into the sections. No structure, but the ideas were there with lots of images. I handed it in way below the word limit, but it ended up being more than ok, partly because I was in an art school, and because my ideas weren’t so stupid after all!


Now I am doing a Masters and I don’t know if I can get away with it, maybe, being in an art institute, breaking the rules might not be so bad?  
I must start with mentioning Italo Calvino’s text Cybernetic and Ghosts. Calvino investigates the idea of a machine replacing the human writer. He believes the writer is confined to the rules set out by writers before him. So can the words of the writer express his own true voice. Writing, being a technology, a machine we use everyday, in effect influences our voice, we do not speak the same way we would write. So where is the “I” in what is written? who is the “I”?  


I realise that the topics of writing, communicating or translating, have been haunting me. I started researching the topic of illiteracy, which was such a vast topic I couldn’t deal with. Subconsciously I must have thought about creating something where I wouldn’t need to write. Well, now I’m aware of it.  
''And in these operations the person "I," whether explicit or implicit, splits into a number of different figures: into an "I" who is writing and an "I" who is written, into an empirical "I" who looks over the shoulder of the "I" who is writing and into a mythical "I" who serves as a model for the "I" who is written. The "I" of the author is dissolved in the writing. The so-called personality of the writer exists within the very act of writing: it is the product and the instrument of the writing process. A writing machine that has been fed an instruction appropriate to the case could also devise an exact and unmistakable "personality" of an author, or else it could be adjusted in such a way as to evolve or change "personality" with each work it composes.''


So I am writing this, as a last minute urge, instead of writing about ‘writing is a technology’ and comparing Walter J. Ong’s Orality and Literacy with Italo Calvino’s Cybernetics and Ghosts. Which is extremely relevant in my case. I think maybe I’ve eased myself into talking about those topics with this long personal introduction.  
Calvino is as confused as ‘I’ am, who’s voice is it? The ‘I’ indicates the person telling the story, though it’s a false ‘I’, should it be ‘we’, if there is collaboration with either another human or a machine. So, as I mentioned earlier, what if the machine didn’t replace the writer but was the ‘slave’ of the one who is telling the story. In French a ghostwriter is translated as ''nègre'' or ''nègre littéraire'', implying slavery, thus directly giving a negative connotation to the job. The ghostwriter is simply to be told what to do, and not give his opinion, dehumanizing the writer. On a moral/ethical level would it be more justified to give this job to a machine, whom we consider is not in possession of a spirit. 
On the other hand, ghost writer, Andre Crofts, tells his experience to the guardian (interpreted by a journalist). He admits being in a very comfortable position,
''I could stick my nose into everyone’s business and ask all the impertinent questions I wanted to. At the same time, I could also live the pleasant life of a writer... ''
He explains that through his work he meets the most extraordinary people, only accepting stories that interest him. This is after a reputation he had to gain of course. He also mentions that often the reader won’t modify his writing and will trust his words. ''Once given the power to make changes they nearly always decide they can’t actually think of a better way of putting things and leave it virtually untouched.''
This would normally be after the ghost would have caught the author’s voice, if not, the project is doomed.


An automatic writing machine is an idea that attracts me. If only I could throw some ideas into a machine and it would automatically put it into prose. Structured, with an introduction and a conclusion. Would the ghost that Calvino is talking about still be there, in the machinic prose? Must an author have his own style of writing, what if I could accustom my machine to have a literate style.
===Different ways we can refer to the term===


I will compare it to a camera: the writing machine, and an amateur photographer: me. So, there is a man who owns a super expensive DSLR camera that he doesn’t know how to use, nevertheless he takes a picture (because he knows that when he presses the big button on top, it will take a picture). He photographs a subject that interests him; a girl. The girl is beautiful and the machine he uses is powerful. Yet his lack of technical and artistic skills produces a bad photo. He is aware that the photograph is not good. He doesn’t know what the aperture, shutter speed, or white balance all mean. And, he just doesn’t have an eye for taking photos. He’ll just put it on his computer and get the software to automatically fix the white balance and levels. Now his picture is better. It’s not great, but he has a picture of the beautiful girl, whom remains beautiful despite the technology that he couldn’t master.
In Tim Mackintosh-Smith’s small book called ‘Ghost Writer’, he puts himself in the skin of an ancient manuscript from Aleppo. Here, Mackintosh-Smith in the voice of the manuscript describes his; birth, his author and his journey right up to the Bodleian Library in Oxford. This makes us question who the ghost really is? Would it be the first person being the manuscript telling his story, or author of the manuscript (Abd al-Latif ibn Yusuf ibn Muhammed ibn Ali) born in 1162, so he has been dead for a while. Now he is being revived through the personification of his manuscript. Or is the author of the physical book ‘Ghost Writer’ that is ghosting the whole thing. Maybe everyone takes on the role of the ghost, because the story wouldn’t be what it is without all the characters. This adds another dimension to the whole idea of ghost writing, which led me to question all types of ghosting, through various forms of creation. In writing, painting, design and technology.
So, without the technology the photo wouldn’t exist, and the man’s memory of the beautiful the girl might disappear. The photo will help him remember (or it might alter the memory, but that is another subject).  


The technology of writing for me is similar, I use it, I need it to capture my ideas, to communicate, but I am lacking the skill, I just don’t have it in me. So a machine that would take my ideas and automatically structure them, the ghost writer machine, it wouldn’t have the soul a true poet has, but for an amateur like me, it could be a really helpful tool. Literate people use writing all the time, like people use their smartphone’s camera, they are both technologies that have been made accessible for the wider public.
===Ghost Painting===


The truly skilled artist (the photographer, or the author) stands out, and is praised for it. Although today there are many blurry lines between the amateur photographer or an artistic/professional photographer. The same goes for writing, everyone can be their own publisher, but does it mean their writing is worth reading? Oh, this is another topic.
We can apply this method of ghost writing to painting. There is a similarity and something to understand in the two domains, although they have rather different purposes. For example an art forger is one who enters the skin of the painter and draws in the style of, in his voice. In the film ‘F for Fake’, Orson Welles talks about art forger Elmyr de Hory, who sold his soul to the devil. Elmyr explains in an interview that he has no creativity, only the skill. He is incapable of coming up with his own style, however he can perfectly imitate Picasso’s or Modigliani’s style to perfection, so much so that he fools the experts, making us doubt their very job titles.
But here, in art forgery, it is the ghost haunting the storyteller, rather than the storyteller haunting a ghost.
the ghost finds a person and enters his skin, another art forger, Guy Ribes, explains his method in an interview on French TV show ‘Le terrien du samedi’ (translated):
''you must know everything about the painter’s life, what day in his life he would have painted the piece, because I put myself in his psychology, in his soul, to think like him, I have to be him, to be able to have his magic.''


Now I’m stuck and I don’t know how to conclude this piece of writing. Maybe with a picture.
The other way round would be, an artist (with the concept) hiring artisans to physically create their piece, yet the artist remains the sole author of the piece. Jeff Koon’s even has his own factory full of ghosts.
Here’s what my personal ghost writer machine will look like:
Today drawing machines are being developed, machines can already create visual art, however the programmer behind his machine possesses the spirit of the art work. Unless the machine out of its own terms decided to wake up one morning and create disorder on a canvas, physically or digitally.
So who is the author? Or can we accept that in most art works there is nearly always a collaboration, but like with film, there is just one name on the cover. The world of film, has different system of credits, and maybe can't be compared.
 
===Bots===
 
Sex bots on dating websites are writing to you, and neither of you are conscious of it.  “A lot of people think this only happens to dumb people, and they can tell if they’re talking to a bot. But you can’t tell. The people running these scams are professionals, they do this for a living.” (quote from rollingstone.com)
You as the reader, may not recognise chatting to a bot, and the reason why it is not as evident as we think, is because after all the bots don’t actually make up things to talk about. The humans behind them do, humans programme and control them. Humans here possess the soul, they give their machines personalities. The bots are just there to carry out the automatic commands and in masses.
So until the bots won’t have the crazy desire to talk about sex with random profiles, it will be humans doing the job for them.
 
===The Spirit in the Templates===
 
Templates are used for design, writing or in many other creative industries. I’ll take a few specific examples:
 
'''Wordpress Website templates''' Originally made by someone who whose name is long lost, or not even worth mentioning. These templates are used by millions of people, all possessing the same layout for their website, using the same old poor soul, thus becoming soul-less.
 
'''Ready-made''' Duchamp never mentioned the poor designer of the urinal, he reappropriated it, and now this piece belongs to him in every single way. This is not to say it wasn’t a brilliant idea, in fact the soul was already lost, and he revived this object.
 
'''Language templates''' In Politics and the English Language, George Orwell states that “Prose consists less and less of words chosen for the sake of their meaning, and more and more of phrases tacked together like the sections of prefabricated hen-house.” He then goes saying “...letting the ready-made phrases come crowding in. They will construct your sentences for you – even think your thoughts for you, to a certain extent – and at need they will perform the important service of partially concealing your meaning even from yourself.”
 
'''Feeling templates''' Today we can make this clear connection with what Orwell says to Facebook’s ‘like’, ‘love’, ‘angry’ etc. buttons. The icons are feeling your thoughts for you as a user, so that you don’t have to think, or come up with them yourself.
 
These are just a few examples of how templates in many fields, can cause the spirits to disappear. However, it is not always negative, they can of course help people gain time, money, energy or whatever they need to save, apart from their souls. SOS.
 
===Bibiliography===
* Cybernetics and Ghosts - Calvino
* Ghost Writer - Tim Mackintosh-Smith 
* Exercises de style - Raymond Queneau 
* Politics and the English Language - George Orwell
* http://andrewcrofts.com/what-is-ghostwriting/
* http://www.theguardian.com/books/2014/jul/27/bestselling-ghostwriter-reveals-secret-world “The invisible man or woman who fulfils the vanity of those who want their name on the cover of a book but who, for the life of them, cannot write.”
* http://www.rollingstone.com/culture/features/scammers-and-spammers-inside-online-datings-sex-bot-con-job-20160201?page=4
* F for Fake - Orson Welles 
 
</div>

Latest revision as of 10:21, 6 April 2016

A ghost writer’s job is to fulfil another person’s vanity who, for the life of them, cannot write. Who then is in possession of the story’s soul?

Where does the 'spirit' reside in a ghostwritten text?

[Steve: great to see this developing. I think you are identifying a number of different types of ghosts (persona, translator &c.): this afternoon we can make a lexicon of ghost in your text and identify what they do and how to investigate them further. The idea of 'the soul of a text' is historically specific. Where did it come from? (Calvino has the answer) What made the ghosts go away? (see also Calvino). Might also be useful to stress writing as technology (see Orality and Literacy).]

Unfortunately what you are about to read is not ghost written. What if it had been written by someone else, a ghost? He who would listen to me, as the author, then write down my thoughts in a structured and comprehensible way. His job would be to keep my voice and my story, and have a nicely edited text ready to be read by the public. However, his skilled use of the language, and his choice of words might influence and read other interpretations to my actual story. Or we might end up sharing the story, desired or not. What if my ghost writer were a machine? If technology were advanced enough to give the creative literary skills of a human and have the consciousness to understand the storyteller? This would turn the machine into a sort of slave, he wouldn’t express his opinion, he would do what he is told. My thoughts tend to be all over the place, this is why I am imagining a machine that would listen to me. Of course I am aware that I am not the only one to struggle, many people especially in the arts struggle, either because we lose the practice or because we don’t consider ourselves skilled. Here is my attempt to come up with ideal solution, a ghost writing machine, far from being realised today. I would like to break it down to the consequences it would have and the problems/solutions it would encounter if it were actually to exist.

writing

I must start with mentioning Italo Calvino’s text Cybernetic and Ghosts. Calvino investigates the idea of a machine replacing the human writer. He believes the writer is confined to the rules set out by writers before him. So can the words of the writer express his own true voice. Writing, being a technology, a machine we use everyday, in effect influences our voice, we do not speak the same way we would write. So where is the “I” in what is written? who is the “I”?

And in these operations the person "I," whether explicit or implicit, splits into a number of different figures: into an "I" who is writing and an "I" who is written, into an empirical "I" who looks over the shoulder of the "I" who is writing and into a mythical "I" who serves as a model for the "I" who is written. The "I" of the author is dissolved in the writing. The so-called personality of the writer exists within the very act of writing: it is the product and the instrument of the writing process. A writing machine that has been fed an instruction appropriate to the case could also devise an exact and unmistakable "personality" of an author, or else it could be adjusted in such a way as to evolve or change "personality" with each work it composes.

Calvino is as confused as ‘I’ am, who’s voice is it? The ‘I’ indicates the person telling the story, though it’s a false ‘I’, should it be ‘we’, if there is collaboration with either another human or a machine. So, as I mentioned earlier, what if the machine didn’t replace the writer but was the ‘slave’ of the one who is telling the story. In French a ghostwriter is translated as nègre or nègre littéraire, implying slavery, thus directly giving a negative connotation to the job. The ghostwriter is simply to be told what to do, and not give his opinion, dehumanizing the writer. On a moral/ethical level would it be more justified to give this job to a machine, whom we consider is not in possession of a spirit. On the other hand, ghost writer, Andre Crofts, tells his experience to the guardian (interpreted by a journalist). He admits being in a very comfortable position, I could stick my nose into everyone’s business and ask all the impertinent questions I wanted to. At the same time, I could also live the pleasant life of a writer... He explains that through his work he meets the most extraordinary people, only accepting stories that interest him. This is after a reputation he had to gain of course. He also mentions that often the reader won’t modify his writing and will trust his words. Once given the power to make changes they nearly always decide they can’t actually think of a better way of putting things and leave it virtually untouched. This would normally be after the ghost would have caught the author’s voice, if not, the project is doomed.

Different ways we can refer to the term

In Tim Mackintosh-Smith’s small book called ‘Ghost Writer’, he puts himself in the skin of an ancient manuscript from Aleppo. Here, Mackintosh-Smith in the voice of the manuscript describes his; birth, his author and his journey right up to the Bodleian Library in Oxford. This makes us question who the ghost really is? Would it be the first person being the manuscript telling his story, or author of the manuscript (Abd al-Latif ibn Yusuf ibn Muhammed ibn Ali) born in 1162, so he has been dead for a while. Now he is being revived through the personification of his manuscript. Or is the author of the physical book ‘Ghost Writer’ that is ghosting the whole thing. Maybe everyone takes on the role of the ghost, because the story wouldn’t be what it is without all the characters. This adds another dimension to the whole idea of ghost writing, which led me to question all types of ghosting, through various forms of creation. In writing, painting, design and technology.

Ghost Painting

We can apply this method of ghost writing to painting. There is a similarity and something to understand in the two domains, although they have rather different purposes. For example an art forger is one who enters the skin of the painter and draws in the style of, in his voice. In the film ‘F for Fake’, Orson Welles talks about art forger Elmyr de Hory, who sold his soul to the devil. Elmyr explains in an interview that he has no creativity, only the skill. He is incapable of coming up with his own style, however he can perfectly imitate Picasso’s or Modigliani’s style to perfection, so much so that he fools the experts, making us doubt their very job titles. But here, in art forgery, it is the ghost haunting the storyteller, rather than the storyteller haunting a ghost. the ghost finds a person and enters his skin, another art forger, Guy Ribes, explains his method in an interview on French TV show ‘Le terrien du samedi’ (translated): you must know everything about the painter’s life, what day in his life he would have painted the piece, because I put myself in his psychology, in his soul, to think like him, I have to be him, to be able to have his magic.

The other way round would be, an artist (with the concept) hiring artisans to physically create their piece, yet the artist remains the sole author of the piece. Jeff Koon’s even has his own factory full of ghosts. Today drawing machines are being developed, machines can already create visual art, however the programmer behind his machine possesses the spirit of the art work. Unless the machine out of its own terms decided to wake up one morning and create disorder on a canvas, physically or digitally. So who is the author? Or can we accept that in most art works there is nearly always a collaboration, but like with film, there is just one name on the cover. The world of film, has different system of credits, and maybe can't be compared.

Bots

Sex bots on dating websites are writing to you, and neither of you are conscious of it. “A lot of people think this only happens to dumb people, and they can tell if they’re talking to a bot. But you can’t tell. The people running these scams are professionals, they do this for a living.” (quote from rollingstone.com) You as the reader, may not recognise chatting to a bot, and the reason why it is not as evident as we think, is because after all the bots don’t actually make up things to talk about. The humans behind them do, humans programme and control them. Humans here possess the soul, they give their machines personalities. The bots are just there to carry out the automatic commands and in masses. So until the bots won’t have the crazy desire to talk about sex with random profiles, it will be humans doing the job for them.

The Spirit in the Templates

Templates are used for design, writing or in many other creative industries. I’ll take a few specific examples:

Wordpress Website templates Originally made by someone who whose name is long lost, or not even worth mentioning. These templates are used by millions of people, all possessing the same layout for their website, using the same old poor soul, thus becoming soul-less.

Ready-made Duchamp never mentioned the poor designer of the urinal, he reappropriated it, and now this piece belongs to him in every single way. This is not to say it wasn’t a brilliant idea, in fact the soul was already lost, and he revived this object.

Language templates In Politics and the English Language, George Orwell states that “Prose consists less and less of words chosen for the sake of their meaning, and more and more of phrases tacked together like the sections of prefabricated hen-house.” He then goes saying “...letting the ready-made phrases come crowding in. They will construct your sentences for you – even think your thoughts for you, to a certain extent – and at need they will perform the important service of partially concealing your meaning even from yourself.”

Feeling templates Today we can make this clear connection with what Orwell says to Facebook’s ‘like’, ‘love’, ‘angry’ etc. buttons. The icons are feeling your thoughts for you as a user, so that you don’t have to think, or come up with them yourself.

These are just a few examples of how templates in many fields, can cause the spirits to disappear. However, it is not always negative, they can of course help people gain time, money, energy or whatever they need to save, apart from their souls. SOS.

Bibiliography