User:Nadiners/ interfacingfoodapp

On the Surface

Name of Product
Image
Product characteristics

• Quantity
• Packaging
• Sub-Brand –> Brand –> Empire Brand
• Categories
• Labels, certifications, awards
• Manufacturing or processing places
• Link to the product page on the official site of the producer
• Stores
• Countries where sold

Ingredients on packaging

• simple: origin / where grown

Nutrition facts

• Nutrient levels for 100 g

Grey Area

Decrypting the ingredients

• complex: origin / where actually grown
• Additives
• Synonyms

Deeper look into packaging

• what is it made out of (e.g. cans)

History

• of brand
• of product

Beneath the Surface

Nutrition facts

• NutriScore

Ethical/Environmental facts of brand

• Ethiscore of brand out of 15
• Ethiscore of product out of 20
• ISO certificate of brand - mention even if not existent

Slotting fee

• how much brands pay to be visible on shelf
• contracts with stores (e.g. dr. Oetker or Unilever ice-cream monopoly)

Advertising

• money spent
• branding
• tactics

Bad Press

• images of factories / how it's made
• articles if company got sued
• case itself
• reports